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<blockquote data-quote="James" data-source="post: 41160" data-attributes="member: 2"><img src="https://www.dirtbikeaddicts.com/static/images/smilies/noidea.gif"&nbsp; class="smilie" loading="lazy" alt=":noidea:" title="Noidea&nbsp; &nbsp; :noidea:" data-shortname=":noidea:" /> I'm guessing the reason they keep the logo the same is for branding purposes (brand recognition).<img src="https://www.dirtbikeaddicts.com/static/images/smilies/devil.gif"&nbsp; class="smilie" loading="lazy" alt=":devil:" title="Devil&nbsp; &nbsp; :devil:" data-shortname=":devil:" /> Maybe &quot;they invest more in the helmet safety over graphic design&quot;? <img src="https://www.dirtbikeaddicts.com/static/images/smilies/smirk.gif"&nbsp; class="smilie" loading="lazy" alt=":smirk:" title="Smirk&nbsp; &nbsp; :smirk:" data-shortname=":smirk:" />Yeah you're right that that wouldn't be a valid argument, as the helmet safety R &amp; D cost far out numbers graphic design cost. However I'm sure that they do still pay a pretty penny on graphic design.</blockquote>

[QUOTE="James, post: 41160, member: 2"] :noidea: I'm guessing the reason they keep the logo the same is for branding purposes (brand recognition). :devil: Maybe [I]"they invest more in the helmet safety over graphic design"[/I]? :smirk: Yeah you're right that that wouldn't be a valid argument, as the helmet safety R & D cost far out numbers graphic design cost. However I'm sure that they do still pay a pretty penny on graphic design. [/QUOTE]

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